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Clay Veldt


  • Wisconsin Assisted Living Association Board
  • Construction Marketing Association
  • Appleton Development Group
  • Trout Museum for the Arts Board

Published Works

  • "Learn to Navigate the Request for Proposal Process"; January 2019; The Business News
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  • "Building Improvements can Create Healthy Workplaces"; June 2018; The Business News
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  • "The Time to Make Plans for Expansion is Now"; November 2018; The Business News
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  • "When Lease is Up, Explore New Options for Business"; October 2014; The Business News
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  • "Meeting Your Space Needs on a Small Budget"; September 2012; Times Villager
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  • "Renovating on a Budget"; March 2017; WALA Spring Conference
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  • "A Proactive Approach to Controlling Costs During Construction"; March 2015; WALA Spring Conference
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  • "A Leader's Journey"; March 2014; WALA Spring Conference
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  • "Building Trends of the Future"; August 2012; Kaukauna Rotary
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Clay Veldt Vice President of Business Development; Senior Living Market Leader; Owner

A graduate of the University of Wisconsin-Oshkosh with a Bachelor of Business in Marketing and Public Relations, Clay brings more than 20 years industry experience to his role as Hoffman vice president of business development. Working jointly with Hoffman’s planning, design, and construction professionals, Clay plays an integral role in the company’s overall sales initiative and activities, lending his expertise in the areas of target market assessment, intelligence gathering, and lead generation. Clay is currently a member of the Appleton Development Group and the Construction Marketing Association, and serves on the board for The Wisconsin Assisted Living Association (WALA) and The Trout Museum for the Arts.

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