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Campus Repositioning Equals Campus Revitalization

July 27, 2016 by Kevin Madalinski and Randy Bremhorst in McKnight's Senior Living

The following excerpt is taken from Kevin Madalinski and Randy Bremhorst's article, "Campus Repositioning Equals Campus Revitalization: A Case Study", that originally appeared on the McKnight's Senior Living website in July 2016. Excerpt posted with permission.



Do you use a pay phone or a smartphone? Do you use an atlas or navigational software?

Just as telephone and directional options have changed, demands for enhanced services in the senior living market have changed, too. Has your community or campus shifted with the demand?

Communities that once were on the cutting edge can become outdated and in need of scrutiny to determine how to maintain their relevance. By monitoring industry trends and understanding cultural changes--and by shifting mindsets, positions, assets, and employees--the effectiveness of a community can be restored.


Read the entire article, "Campus Repositioning Equals Campus Revitalization: A Case Study", here.

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